Interviews of our Customer Advisory Board Clients
Kevin Pickhardt
Chief Executive Officer, Pharos Systems International, Inc.
1) Why did Pharos Systems choose to implement the CAB program?
Pharos is a software company. The markets we serve have been changing
fairly rapidly as many organizations are seeing now days. We found
ourselves in an interesting position of having to make significant
decisions inside the company. One of the strategies we decided to
implement after talking with Bruce Peters was the opportunity to bring
customers together. Not just for the sake of being able to listen to
them, which we do regularly, but giving them an opportunity to converse
with each other. In their conversations with each other we have found
most of the value that we have picked up and most of the great ideas
that have emerged, more from them talking with each other than from us
talking with them individually.
2) What type of response has your company received so far regarding the CAB?
Click here to read the full interview
Bradford A. Gardner, President & Managing Director
Meghan M. DeTore, Manager of Communications & Business Development
Emerson Investment Management, Inc. in Boston, MA
1) Why did you choose to implement CABHQ’s Customer Advisory Board (CAB) program?
We believe in knowing first-hand what clients think of Emerson and our investment service. We thought a Client Advisory Board would be an innovative approach to connecting with out clients. I discovered CABHQ while reading Wealth Management magazine where Bruce Peters was quoted about the benefits that investment companies receive through CABs.
2) What type of response have you received from the CAB so far?
Click here to read the full interview
Lizzie Dragon
Director of Member Benefits, Professional Compounding Centers of America
1) Why did you choose to implement CABHQ’s Customer Advisory Board (CAB) program?
CABHQ was brought on board by PCCA to help determine new ways of enhancing our members’ experience. Our CAB is the highest level of connection that PCCA has with its membership to strategically advance the company’s agenda. As a result of the CAB, our members have a better understanding of our processes, more confidence in our executive leadership, and a better appreciation for our customers’ needs.
Bruce played a key role in this being achieved. As a third party observer and facilitator, Bruce asked the right questions necessary to drill down in the conversation. Initially, we scheduled only one CAB meeting on a trial basis. At the first meeting, Bruce Peters far exceeded the expectations of the PCCA’s executive leadership team, senior management team, the CEO, as well as our members. We therefore continued the relationship with CABHQ.
2) What type of response have you received from the CAB so far?
